Privacy Policy for APES Pet Care Clinic

Effective Date: 19/06/2025

At APES Pet Care Clinic (“we”, “us”, “our”), we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website www.apespetcare.org.uk , make bookings, or engage with our services.

1. Information We Collect
   We may collect the following types of personal data:

• Contact Information: name, address, email, phone number
• Pet Details: name, breed, age, medical history, and other relevant information
• Payment Data: payment method, transaction details (processed securely)
• Usage Data: website visits, browsing behaviour, device information, IP address
• Communications: correspondence with us, inquiries, feedback

2. How We Use Your Data
   Your data is used for the following purposes:

• To process bookings, payments, and service requests
• To communicate with you regarding appointments, updates, or promotions
• To improve our website, services, and overall customer experience
• To comply with legal obligations and enforce our terms and conditions
• To protect the security and integrity of our systems

3. Data Sharing and Security
   We do not sell or rent your personal data. We may share information:

• With trusted third-party service providers for payment processing, IT support, or marketing (all subject to confidentiality obligations)
• If required by law or in connection with legal proceedings
• During any business transfer, such as a merger or sale of assets

We implement appropriate technical and organisational measures to protect your data against unauthorised access, loss, or theft. However, transmission over the internet can never be guaranteed 100% secure, so you provide your information at your own risk.

4. Data Retention
   We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, including for legal, accounting, or reporting obligations. Once the data is no longer needed, it is securely deleted or anonymised.

5. Your Rights
   Under data protection law, you have rights to:

• Access the personal data we hold about you
• Request correction or deletion of your data
• Withdraw consent where processing is based on consent
• Object to or restrict certain processing activities
• Data portability to transfer your data elsewhere

To exercise these rights, or if you have concerns about our data practices, please contact us at privacy@apes.org.uk .

6. Children’s Privacy
   Our services are not directed at children under 16, and we do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please notify us.

7. Changes to this Privacy Policy
   We may update this policy periodically to reflect legal or operational changes. When updated, the revised version will be posted on our website with a new effective date. Continued use of our services indicates acceptance of any changes.

8. Contact
   If you have any questions or concerns regarding this Privacy Policy or our data practices, please contact our Data Protection Officer at:
   Email: privacy@apes.org.uk

Thank you for trusting APES Pet Care Clinic with your pet’s wellbeing and your personal data.